Mass-customization: make it real!

© Fraunhofer Italia 2020


Daniel Moser
Research associate, Fraunhofer Italia

4 pm - Keynotes

Fernando Villa, Director of Building and Technology, Basilica de la Sagrada Família

The experience of using digital tools and off-site prefabrication for the construction of Antoni Gaudí’s Sagrada Família basilica in Barcelona

Thomas Aichner, Prof. Dr., Associate Professor, John Cabot University

Mass-Customization: management, marketing and customer engagement

4:30 pm - Experiences from South Tyrolean companies

Michael Obermair, CEO, Wolf System LLC

Thomas Weger, Development Engineer, Weger Walter GmbH

Klaus Tonhäuser, President & Group CEO Prinoth

5:15 pm - Open discussion